Direct and triggered mobile messages efficiency on different stages of sales funnel, on Rocket example

Kuusik, Andres, juhendajaNedvyga, PavloTartu Ülikool. Sotsiaalteaduste valdkondTartu Ülikool. Majandusteaduskond2022-06-062022-06-062022http://hdl.handle.net/10062/82308engopenAccessAttribution-NonCommercial-NoDerivatives 4.0 Internationalbakalaureusetöödbachelor's thesesDirect and triggered mobile messages efficiency on different stages of sales funnel, on Rocket exampleThesis