Noorte perede uskumused ja hoiakud ökotoidu suhtes
Kuupäev
2006
Autorid
Ajakirja pealkiri
Ajakirja ISSN
Köite pealkiri
Kirjastaja
Tartu Ülikool
Abstrakt
Kirjeldus
The thesis gives us a review of beliefs and attitudes of young families in Tallinn
district towards eco food. The research investigates on what ecological food strategies
are based on; what are the main and reliable sources of information; what are widely
spread mistaken ideas and on what field there is a lack of information.
The graduation thesis has 2 main chapters: theoretical basis and empirical research.
Theoretical part describes the progress of modern hazard society and individualization
through the changes of food strategies based on researches of U.Beck. The
problematic of beliefs and attitudes in modern societies has been analysed according
to the theories of Fishbein and Ajzen.
Section 1.4 includes a survey connected with eco food strategies and choices. The
survey is based on investigations conducted Eurobarometer Risk Issues and Estonian
Institute of Economic Research.
The empirical research includes 10 interviews, their analysis and summaries. The aim
of the data analysis was to find out the answer to the statement set up in the
hypothesis – the knowledge of eco food is episodic and with undefined starting point
mainly because of the minimal information. The research declared the hypothesis.
Discussion and references are written in the last part of graduation thesis. There is a
debate about the information lack of eco food and suggestions how to enlarge the
topic area by including supporting arrangements into the change of communication
programme.
Märksõnad
H Social Sciences (General), bakalaureusetööd, keskkond, toitained, keskkonnasõbralikud tooted, noored, perekonnad, hoiakud