Sirvi Märksõna "animafilmid" järgi
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listelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Joonisfilmi "Lotte ja kuukivi saladus" kasutamise võimalused eelkooliealiste laste meediapädevuse arendamiseks(Tartu Ülikool, 2012) Varblane, Siret; Ugur, Kadri, juhendaja; Tartu Ülikool. Sotsiaal- ja haridusteaduskond; Tartu Ülikool. Ajakirjanduse ja kommunikatsiooni instituutKeywords: children, media literacy, screen media impulses, study material. The aim of this bachelor’s thesis “Possibilities of using animated movie “Lotte and the Moonstone Secret” in media literacy education in preschool age” is to analyse how the impulses of screen media reveal in preschoolers’ creative games and in other activities and also, how the Estonian animated movie “Lotte and the Moonstone Secret” (2011) can be used for developing the media literacy skills of preschool age children. Researcher conducted five participant observation sessions in kindergarten and one focusgroup interview with 6-year-old children. The animated movie “Lotte and the Moonstone Secret” was studied using the critical viewing method to find the elements in movie, that can be used in children’s learning process. There were three main questions for what the research tried to answer: How does the children’s media content reveal in preschoolers’ play and creative actions? How does the inappropriate media content reveal in preschoolers’ creative actions and in their overall behaviour? How the animated movie “Lotte and the Moonstone Secret” can be used to develop the media literacy skills of preschool age children? The research revealed that TV has a strong impact on preschoolers’ play and creative actions. Children like to imitate their favourite characters from TV in their play and they often use the scenarios from TV as “frames” in their creative games. Research also showed that children quite often imitate the negative scenarios they have seen in TV – dying in pain, violent action scenes and fighting, big motor vehicle or train accidents etc. This means that children experience a lot via TV they cannot fully understand yet. So they try to create better understanding through testing out different scenarios and action models in their play, hoping to get some feedback and validation to their actions from their playmates and adults. Preschoolers also tend to prefer the toys which have immediate connection with TV or other screen media (e.g. toys seen in commercials or thematic cartoon toys) and use them in their play. Research also showed that there are plenty of elements in the animated movie “Lotte and the Moonstone Secret” that can be used to develop the media literacy skills of preschool age children. On this basis, a media literacy study material for preschoolers was also made. Researcher is convinced that exercises and integrated actions in this study material could help parents and kindergarten teachers in developing children’s media literacy skills.listelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Lastekirjanduse ning selle alusel tehtud multifilmide tegelaste tundmine ühe Kohtla-Järve lasteaia näitel(Tartu Ülikooli Narva Kolledž, 2022) Paulauskas, Julia; Annuk, Maret, juhendaja; Tartu Ülikool. Narva Kolledž; Tartu Ülikool. Sotsiaalteaduste valdkondlistelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Rasgos lingüísticos distintivos de un personaje animado en español supuestamente neutro: burro de la película Shrek en la versión doblada al español latino,(Tartu Ülikool, 2023) Serna, Ilmarine; Kruse, Mari, juhendaja; Tartu Ülikool. Humanitaarteaduste ja kunstide valdkond; Tartu Ülikool. Hispaania keel ja kirjandus; Tartu Ülikool. Maailma keelte ja kultuuride instituutlistelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , The adaptation of Arthur Conan Doyle’s Sherlock Holmes' character Professor Moriarty in the Japanese animated series Moriarty the Patriot (2020)(Tartu Ülikool, 2024) Bligzna, Birgie; Rajamäe, Pilvi, juhendaja; Tartu Ülikool. Humanitaarteaduste ja kunstide valdkond; Tartu Ülikool. Maailma keelte ja kultuuride instituut; Tartu Ülikool. Anglistika osakondProfessor James Moriarty from Doyle’s Sherlock Holmes short stories has remained a popular research topic for years now, even though his appearance in those stories was quite brief. This popularity, however, has not been extended to his adaptations variants, meaning that there is a clear lack of an overview on how his character can be interpreted. This thesis focuses on the Japanese animation Moriarty the Patriot, an adaptation that stands out for its decision to put the focus of the story on Moriarty. The aim being to see how the adaptation has modified his motivations and the plotline of the short story The Final Problem when compared to the source material. The thesis consists of an introduction, a literature review, an analysis of the character and a conclusion. The introduction provides the background context for the thesis. The literature review provides a brief overview on the genre of adaptations and studies done into both Sherlock Holmes adaptations and Moriarty’s character. It also provides a brief overview of reviews on Moriarty the Patriot. The analysis section covers how Moriarty the Patriot works with the concept of adaptations, followed by a comparative analysis into Moriarty’s character and the adaptation of the short story The Final Problem. The conclusion provides a summary of the main findings of the thesis.listelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Turunduskommunikatsioon animafilmis Jänku-Juss aastatel 2007 ja 2011(Tartu Ülikool, 2012-06-15) Raevald, Maarja; Ugur, Kadri, juhendaja; Tartu Ülikool. Sotsiaal- ja haridusteaduskond; Tartu Ülikool. Ajakirjanduse ja kommunikatsiooni instituutThe purpose of this bachelor’s thesis “Marketing communication in the animation Jänku-Juss in 2007 and 2011” was to study marketing communications in 2007 and 2011 in the animation Jänku-Juss and to point out differences between these years. The location of marketing techniques and the techniques of commercial and social marketing were studied in the animation. In the context of social marketing I also studied prosocial behaviours, abilities, knowledge and social stance, which were promoted in episodes of the animation. In addition, advertisements prior to the animation were studied for frequency of appearance and target audience. In order to make the analysis, I conducted a research that consisted of 97 episodes of the animation, 50 of which were from the year 2007 and 47 from the year 2011. The selected years allowed to study the change in marketing communications and to compare the difference between marketing enterprises prior to the economic crisis to the current situation. Methods used in this paper are content analysis combined with qualitative content analysis. All 97 episodes were analysed with content analysis and 8 episodes were studied closely with qualitative content analysis. For the clarity of the study, an expert interview was conducted with Janika Leoste, who is engaged in advertising and is one of the creators of the animation Jänku-Juss. The main objective of this interview was to introduce the communicator’s explanations into this paper. In addition, I tried to understand the main principles in the decision-making of marketing communications. The results showed that marketing plays a central role in the animation Jänku-Juss. Marketing techniques could be found before the animation, during the animation and after the animation. Commercial advertising was frequent prior to the animation. However, the results also indicated that these advertisements were not related to the animation in any way. What is more, the appearance of commercial advertising prior to the animation was completely coincidental. The appearance of marketing techniques during the animation was frequent and diverse. Both commercial and social marketing techniques could be found. In both years, most frequently used commercial marketing techniques were actions and patterns of behaviour to which the target group could identify. Product placement was also a common technique that was used to directly introduce both products and enterprises or institutions. Techniques related to commercial marketing, found in the animation in both years, were also usage of exciting graphics, repetition, conditionality, highlighting the positive aspects of a product or a service, attraction, argumentation and manipulating with information and beliefs. In addition, in 2007, well-known characters were used in the animation. Most commonly used social marketing technique, in both years, was the opportunity for the target group to identify with the animation. Techniques related to social marketing, found in the animation in both years, were also rational techniques, nonverbal elements, repetition, setting positive examples, the usage of well known characters and in some cases frightening. Lessons were most commonly given by adults, but in some cases, the young characters themselves promoted some behavioural patterns. The biggest difference between the two years, is the fact that in 2007 techniques common to commercial marketing to promote a certain product or a service, were used greatly, but by the year 2011 the usage of these techniques had decreased and with the help of state institutions, the emphasis had been put on promoting prosocial behaviour, abilities, knowledge and social stands. Here, a connection to the economic crisis can be seen, that resulted in a decrease in advertising. However, it cannot be ruled out that during these years, the brand of Jänku-Juss had strengthened and the state institutions saw it as an effective communication channel to reach the children. I find that this paper gave a relatively general but still a solid comparison about the marketing techniques used in the years 2007 and 2011. Due to the fact that marketing techniques were not always clear and different interpretations may have been done, some indicators of subjectivity may be found in this paper. However, I find that this study allowed to point out the fact that the animation Jänku-Juss, which is mainly considered as an educative animation for children, contains techniques to promote prosocial behaviour, abilities, knowledge and social stands, as well as techniques that may be viewed as promoting a certain product or enterprise in order to increase its profitability. According to the analysis, compared to the year 2007, considerable decrease in commercial marketing techniques and the use of brand products among characters, can be seen. Still, episodes that were clearly built up with the intention of promoting a certain institution or an enterprise, could be found in 2011.listelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Взаимодействие литературы и мультипликации : (на примере мультфильма по сказочной повести Э. Успенского крокодил Гена и его друзья(Tartu Ülikooli Narva Kolledž, 2021) Талли, Марика; Нымм, Елена, juhendaja; Tartu Ülikool. Narva Kolledž; Tartu Ülikool. Sotsiaalteaduste valdkondlistelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , "Машины сказки" : современная интерпретация русских народных сказок(Tartu Ülikooli Narva Kolledž, 2017) Ядрова, Анна; Дерябина, Елена, juhendaja; Tartu Ülikool. Narva Kolledž; Tartu Ülikool. Sotsiaalteaduste valdkondlistelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Сюжет о гарантийных человечках в литературе и анимации ("Гарантийные человечки" Э. Успенского и анимационный проект "Фиксики")(Tartu Ülikooli Narva Kolledž, 2018) Горшанова, Анна; Дерябина, Елена, juhendaja; Tartu Ülikool. Narva Kolledž; Tartu Ülikool. Sotsiaalteaduste valdkondlistelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Сюжет о муравьишке в литературе и анимации (по сказке Виталия Бианки „Как муравьишки домой спешили“)(Tartu Ülikooli Narva Kolledž, 2019) Бахитова, Кристина; Дерябина, Елена, juhendaja; Tartu Ülikool. Narva Kolledž; Tartu Ülikool. Sotsiaalteaduste valdkondlistelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Сюжет фольклорной сказки про козла и барана в литературе и мультипликации(Tartu Ülikooli Narva Kolledž, 2018) Драгунова, Радмила; Дерябина, Елена, juhendaja; Tartu Ülikool. Narva Kolledž; Tartu Ülikool. Sotsiaalteaduste valdkondlistelement.badge.dso-type Kirje , listelement.badge.access-status Avatud juurdepääs , Тварческая история сюжета о собачке Соне :|bиз анимации в литературу и книжную иллюстрацию(Tartu Ülikooli Narva Kolledž, 2016) Резвая, Светлана; Нымм, Елена, juhendaja; Tartu Ülikool. Narva Kolledž