HUNGARY. Risks and Opportunities Related to Media and Journalism Studies (2000–2020). Case Study on the National Research and Monitoring Capabilities.
The Hungarian media market is relatively small, but the media policies of the 2010s have drawn attention to media regulation and market issues, so there are a large number of resources available for studying the conditions for deliberative communication in Hungary. After mapping the relevant literature from the period between 2000 and 2020, the Hungarian bibliographical database contains 650 records. Data and research are rather fragmented, there are limited, but not unprecedented longitudinal monitorings. For the study of the four domains defined in the theoretical background of the Mediadelcom project, we have information for almost every variable – some of it from quantitative, some from qualitative approaches. A decent quantity and high quality of data are available from the academic and NGO sectors, but we can also rely on useful materials from state and industry actors. There is also a strong international research focus on Hungary, with European Union bodies, international NGOs, and academic research projects regularly dealing with the Hungarian media situation. However, this does not mean that Hungary's media monitoring potential could be considered as ideal. This case study has also identified serious risks, but some of them can be counterbalanced or mitigated by some actors through good practices and by creating opportunities for monitoring the media in Hungary.