Toiduriskide tõlgendused allergikute hulgas
Date
2010
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Tartu Ülikool
Abstract
Description
The aim of the Bachelor’s thesis titled “Interpretations of food related risks among allergenic
people“ was to study how people interpret risks in there everyday eating choices when heath
issues already have occurred. The aim was to answer questions like, based on what people
with food allergies make there choices regarding food, where do they get the necessary
information and how do they process it, how they deal with the risks given with food, what
shapes their knowledge, beliefs and attitudes related to dietary risks?
The theoretical part describes the progress of modern hazard society based on researches of
U.Beck and other sociologists’ interpretations of decision making progresses. With the
development of society people have more choices in there everyday life because there is more
information and with every choice there is a risk. Theoretical part also contains information
about food allergies, how they appear, how they changes lives and how people can cope with
them.
The empirical research includes 10 interviews, their analysis and summaries. The aim of the
data analysis was to find out the answer to the questions set up in the beginning. People in the
risk group do not debate over risks and in the market situation hedonism and brand promises
thrive.
Discussion and references are written in the last part of graduation thesis. There is a debate
about lack of interest in information regarding food risks, healthy diets and coping with
allergies and new questions on how to change communication programs so that people would
be more aware of allergies and food related risks.
Keywords
bakalaureusetööd, toitumine, tervislik toitumine, tervislik eluviis, toitained, keskkond, allergia, toiduallergia