Eesti Raadio regionaalstuudio ajakirjandusliku produktsiooni mitmekesisus (Tartu stuudio näitel)

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The present bachelor's/graduation thesis (The diversity of journalistic production in a local studio of Estonian Broadcasting Company) (Tartu Studio); expands upon the diversity of the public broadcasting. Diversity is considered the most critical characteristic in evaluating the quality of the public broadcasting. This study is based on the one week's analysis of the journalistic production of Tartu Studio; data is analysed on content method, interviews were carried out with editors of the EBC Tartu Studio. In the week under observation (19 - 22 April 2007) in Tartu Studio 84 different issues in 105 different journalistic stories were handled. The difference between the number of issues and discussions comes up due to the fact that one issue was discussed in several stories. It turned out from the analysis that dominant themes are about culture, dominant presenters are from the same field and preferred genres are short news and news stories. These results show certain one-sidedness which does not harmonise with the concept of public broadcasting. Relying to the interviews with editors in Tartu Studio, one can draw conclusions that there are certain routine ways used by journalists to choose issues and presenters. The main sources for choosing themes and presenters are press releases. It shows though that the journalistic production can be influenced to a certain extent as press releases always represent interests of some organizations, groups etc. At the same time the journalists of Tartu Studio lack resources (mostly time and also finances) to enrich journalistic content by different issues from across the area of Tartu Studio (South Estonia) equally. The lack of resources also hinders them from using different intensive genres (reportage, feature etc). Using press releases as routine sources makes the choice of presenters monotonous. The analysis of the observed week showed that the representatives of different groups (handicapped people, senior citizens, students) were not asked for the opinion. At the same time the officials and people from the cultural fields had the opportunity to express their opinion. In conclusion one can say that although the journalists of Tartu Studio admit the necessity of diversity in public broadcasting system, they cannot put it fully into practice.

Märksõnad

H Social Sciences (General), bakalaureusetööd, meedia, ringhääling, raadio, raadiojaamad, kohalik raadio, kohalik ajakirjandus, Eesti Raadio, Tartu

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