Toimetamine avalik-õiguslikus televisioonis ETV näitel
Date
2010
Authors
Journal Title
Journal ISSN
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Publisher
Tartu Ülikool
Abstract
Description
The aim of the bachelor thesis “Story Editing at Public Broadcasting Television – the Example of ETV“ was to give an overview of the work assignments of story editors at the public broadcasting channel ETV and find out which are the main principles on choosing the topics they cover in the programmes. As this theme is very poorly covered in scientific field I chose to examine this topic by conducting expert interviews with 10 long-term story editors working at ETV.
The study found that the post of story editors is not very well circumscribed and story editors working with different programmes have very different roles and work assignments which are mainly derived from special agreements inside the team. Television production is very much based on teamwork and there is almost no hierarchy of decision-making in the teams. The traditional role of a story editor would be helping and consulting the author of the programme but it was pointed out that there are almost no traditional story editors left in the organisation. People are increasingly universal and able to carry out the work assignments of other team members as the producer or even the director. Overall, the most typical tasks for story editors are generating ideas, conducting behind the scene interviews, sourcing and researching information and constituting the programme as a whole. It was said that story editors are nowadays frequently actually conducting the assignments of programme authors.
Concerning finding and choosing the topics the most important aspect is how well the story editors are personally informed about what is happening both in Estonia and abroad. It is also essential for a story editor to have a big circle of acquaintances and specific knowledge of the area s/he is covering. While choosing the suitable topics into the programmes the most important criteria is the interest of the team members and then suitability for television (if it is possible to visualise the topic). In the case of television practical aspects are also extremely important – whether there is a free camera or enough money to go filming farther away from the capital city.
Working at a public broadcasting television was associated with contrariety towards commercial television channels and the principles which associate with them like sensational journalism, dependence on ratings and advertisement money. Long-term story editors identify more with the values of the channel ETV than the theoretical and legal concept of public
broadcasting media. While examining this thesis a series of additional themes and topics surfaced which shows that this branch of study should be further investigated.
Keywords
bakalaureusetööd, meedia, televisioon, avalik-õiguslik ringhääling, toimetamine, toimetajad, Eesti Televisioon