Töötute representatsioon Eesti Päevalehes ja Postimehes 1994-2004
Kuupäev
2005
Autorid
Ajakirja pealkiri
Ajakirja ISSN
Köite pealkiri
Kirjastaja
Tartu Ülikool
Abstrakt
Kirjeldus
The BA – level research ,, The representation of unemployed in the newspapers
Eesti Päevaleht and Postimees in 1994 – 2004 „ seeks to evaluate who are the
main and supporting characters in the media texts related to unemployed and
unemployment.
In Estonian society is prevaling an opinion that the unemployed people don`t want
to seek actively solutions for their situation, that they prefere to stay passive.
As media is the main source we get our concious and subconcius opinions about
world, it is important to investigate how media represents the unemployed people
in their texts.
People tend to think and see the world through the eyes of media. So the media
representation of unemployed can determine a great deal how the society relates
to unemployed.
My main purpose was to find out what characters were represented the most and
which characters the least. Also I tried to figure out in which form – being
passive or active, more talking or doing, in supportive role or leading role, the
characters were represented.
In research I also took account the age, nationality, gendre and place of action
figures. For research I used a quantitative content analysis.
According to my research results the assumption that unemployed people are
passive and are not interested in solving their problems, proved wrong.
In the newspaper Eesti Päevaleht, the unemployed people were represented as the
main characters actively seeking solutions to their problems in 32 % ( 30 articles)
from whole selection of articles, which was 95.
In Postimees, the unemployed people were represented in the same position in
26 % (24 articles). The whole selection of articles for Postimees was 94.
The main activity of unemployed people where jobseeking, taking additonal
training and finding out how to establish their own company. But I must mention
that in few cases the activities of unemployed people were not so positive – they
killed and robbed.
Compering the results of characters`voicing it occured that in Postimees the
politicians and governmental organizations have more access to media as to tell
their opinion than the unemployed do.
In Eesti Päevaleht the situation was opposite – the voice of unemployed people
and non-governmental organisations (labour unions) was made more heard.
The research showed that there was no active dialogue going on in neither
newspapers between government and unemployed people and labour union as
their representative.
In conclusion it is important to point out, that as to help to solve the
unemployment problem in Estonia in whole, it is important to initiate the dialogue
between these two groups and media is the most suitable place for that.
Märksõnad
H Social Sciences (General), bakalaureusetööd, ajakirjandus, tööpuudus, Eesti Päevaleht (ajaleht), Postimees (ajaleht)