A research of the effect of rebranding strategy on enterprise value - a case study on Li Ning Co Ltd
| dc.contributor.advisor | Vettik-Leemet, Piia, juhendaja | |
| dc.contributor.author | Bi, Shuai | |
| dc.contributor.other | Tartu Ülikool. Majandusteaduskond | et |
| dc.contributor.other | Tartu Ülikool. Sotsiaalteaduste valdkond | et |
| dc.date.accessioned | 2024-03-18T13:10:14Z | |
| dc.date.available | 2024-03-18T13:10:14Z | |
| dc.date.issued | 2024 | |
| dc.identifier.uri | https://hdl.handle.net/10062/96828 | |
| dc.language.iso | en | |
| dc.publisher | Tartu Ülikool | et |
| dc.rights | Attribution-NonCommercial-NoDerivs 3.0 Estonia | en |
| dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ee/ | |
| dc.subject.other | magistritööd | et |
| dc.subject.other | võrguväljaanded | et |
| dc.subject.other | master's theses | en |
| dc.subject.other | brändimine | et |
| dc.subject.other | turundusstrateegiad | et |
| dc.subject.other | ettevõtete väärtuse hindamine | et |
| dc.subject.other | spordimajandus | et |
| dc.subject.other | juhtumiuuringud | et |
| dc.title | A research of the effect of rebranding strategy on enterprise value - a case study on Li Ning Co Ltd | en |
| dc.type | Thesis | en |
Failid
Originaal pakett
1 - 1 1